About
The people behind Omnira Systems.
Omnira is one firm with two doors. Omnira Partners is the advisory firm for owners of established service businesses in the United States. We're its technology arm. We build the systems the firm runs on and the systems its clients keep, and the same team leads both.
The team
Sam Westfall
Managing Partner
Sam founded Omnira and built its deal sourcing systems, a B2B data platform and the firm's AI sales engine. Before Omnira he was a commercial real estate analyst at Hunt Realty Investments and JPI, where he built the financial models behind acquisitions for institutional investors. He also co-founded The Détente Collective, a Dallas nonprofit, and served as its president.
Trejon Edmonds
Head of Delivery
Systems-first operator turning vision into execution across marketing, sales, and operations.
Harrison Riehle
Special Advisor
Built and managed an international innovation platform at Wildcats.io. Led Owlet's Dream Lab from ideation to market in four months. Systems and infrastructure specialist, serial founder.
Enrique Marquez
Director of Technical Operations
Operational systems architect. Designs and builds the integrated workflows that connect marketing, sales, operations, and reporting into one machine.
Start here
Tell us what should
run itself.
We'll tell you plainly whether a build fits, and what you'd own at the end.